TELEMUNDO’S “EL SEÑOR DE LOS CIELOS” SECOND SEASON DELIVERS BEST WEEKLY PERFORMANCE TO DATE AVERAGING 2.3 MILLION TOTAL VIEWERS
The Original Series Ranks #1 for the Week in its Time Slot Among All Broadcast Networks, Regardless of Language, with Men 18 to 34; and #1 Spanish-language Broadcast Network Among Adults 18-49
MIAMI – September 4, 2014 – Telemundo’s “El Señor de los Cielos” (Lord of the Skies, M-F 10pm ET) second season delivered its best weekly performance to date averaging 2,307,000 total viewers and 1,413,000 adults 18-49, according to Nielsen. Starring Rafael Amaya as Aurelio Casillas, the series ranked #1 for the week in the key adult and male 18-49 and 18-34 demos among Spanish-language broadcast networks in its time slot, outperforming Univision’s premiere week of ‘La Malquerida’ among adults 18 to 49 (1.41M vs. 1.23M, +15%) and adults 18 to 34 (635k vs. 565k, +12%). Additionally, “El Señor de los Cielos” ranked #1 for the week in its time slot among all broadcast networks, regardless of language, with males 18 to 34. To date, the series has topped at least one English-language broadcast network in the 10pm hour every night among adults 18 to 34 and 94% of the time among adults 18 to 49.
Produced by Telemundo Studios and filmed by Argos Television, “El Señor de los Cielos” is one of the network’s most ambitious productions to date. The series is a fictional and action-filled story loaded with raw passion and emotions, untold luxury, suffering, intrigue and suspense. Inspired by true events, “El Señor de los Cielos” tells the story of Aurelio Casillas, one of the most prominent Mexican drug lords from the 90s, whose ambition was to become one of the richest and most powerful men in Mexico.
Source: Nielsen, NPM Live+SD, 8/25/14-8/29/14. Senor de los Cielos 2 comparison to broadcast competition based on M-F 10-11pm strict daypart, 5/26/14-8/29/14.
For more information, please visit Telemundo.com/ElSenordelosCielos,nbcumv.com and follow @TLMDMediaPR on Twitter.